Infographic: What happens in an internet minute in 2018?

Globally, a lot happens in 60 seconds; 250 new babies are born, Oprah Winfrey makes $600, lightning strikes the earth 6000 times, your heart pumps 83 gallons of blood. As amazing as these facts are, a whole lot more can happen in those seconds, especially on the Internet.

The Internet Minute is created each year by Lori Lewis and Chadd Callahan of Cumulus Media. The infographic shows the incredible scale of e-commerce, social media, email, and other content creation that happens on the web

Using Facebook as a case study, it was revealed in 2017 that Facebook has more than 2 billion active monthly users. That means that in any given month, about 25% of earth’s population logs in to their Facebook account at least once.

It’s indeed a battle for consumer bandwidth every 60 seconds, in a  social media world where there are no barriers to entry.

This revelation, however, depicts the fact that digital media remains a gold mine for digital marketers & influencers. However, quality content in addition to audience insight is key.

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